AI Insights · Timothy · January 2025
Top 5 Consumer Finance Apps in New Zealand: Q4 2024 Performance
Explore the performance of the top 5 consumer finance apps in New Zealand during Q4 2024, with insights on downloads, revenue, and active users from Sensor Tower.
In the fourth quarter of 2024, the performance of the top 5 consumer finance applications in New Zealand demonstrated notable trends in downloads, revenue, and active users.
YNAB saw a steady climb in weekly revenue, peaking at around $536 in mid-November. Downloads surged in December, reaching approximately 592 in the week of December 16. Active users increased significantly, moving from 597 at the start of October to 978 by mid-December.
Splitwise maintained consistent weekly revenue, ending the quarter with a high of $433 in the final week of December. Downloads experienced a notable increase, peaking at 1.39K in the last week of December. Active users also showed a consistent upward trend, reaching 25.8K by the end of the quarter.
Spendee: Budget App & Tracker experienced fluctuations in revenue, with a peak of $221 in early December. Downloads increased towards the end of the quarter, reaching 185 in the final week. Active users saw a gradual rise, closing the year at 1.16K.
Wallet: Budget Expense Tracker had varied revenue, with the highest point at $197 in early October. Downloads showed a significant rise in the last week of December, hitting 111. Active users grew steadily, ending the period at 205.
Beyond Budget - Budget Planner observed a gradual increase in revenue, peaking at $146 in the final week of December. Downloads also showed growth towards the end of the quarter, reaching 66. Active users increased from 535 at the start of the quarter to 617 by the end.
These insights are based on data from Sensor Tower, providing a comprehensive view of the performance of consumer finance apps in New Zealand. For more detailed analysis, visit Sensor Tower's platform.